The Enugu State Structures for Signage and Advertisement Agency, ENSSAA, has fixed a mandatory N150 million advertising permit fee for political parties and candidates intending to participate in the 2026 and 2027 local, state and federal elections in Enugu State.
The agency’s General Manager, Francis Aninwike, announced the directive on Monday during a management meeting at the agency’s headquarters, according to a statement from the media office of Governor Peter Mbah.
Speaking on the theme, “Outdoor Promotion and Visual Campaign Guidelines for 2026 and 2027 General Elections,” Aninwike said the directive was in line with ENSSAA’s statutory responsibility to regulate outdoor advertising across the state’s 17 local government areas.
He explained that the N150 million permit would grant political parties and candidates approval to deploy campaign materials and conduct visual promotions throughout the state.
According to him, the permit covers rallies, banners, branded vehicles, T-shirts, caps, handbills, buntings and other forms of street campaigns in both urban and rural communities.
Aninwike stated that all political parties and candidates must obtain a campaign permit from ENSSAA before deploying any form of visual campaign or outdoor promotional materials, noting that the statutory fee is payable to the Enugu State Government account.
“No individual, political party, or support group is permitted to erect billboards or advertisement structures in any part of Enugu State without going through licensed ARCON practitioners as permitted by ENSSAA,” he said.
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